Client Overview

Business Name: Evergreen Tree Experts (name changed)
Location: Tampa, Florida, USA
Industry: Tree Removal, Trimming & Landscaping Services
Previous Website: Built in 2012, non-responsive, poor SEO

Evergreen Tree Experts came to Striders Tech frustrated with their lack of online leads. Despite being in business for over 10 years and having great reviews, they were receiving only 2–3 inquiries per week. The old website lacked mobile responsiveness, had slow load times, and was not optimized for local searches.

Project Goals

• Redesign website to improve trust and professionalism
• Increase mobile usability and page load speed
• Integrate tap-to-call buttons for quick conversions
• Optimize content for local SEO keywords (e.g., “tree removal Tampa”)
• Feature service areas, customer testimonials, and photo gallery

Our Web Development & SEO Strategy

We rebuilt the website from scratch with a focus on speed, clarity, and conversions. The updated design used nature-themed visuals, strong calls to action, and mobile-first layouts. Local SEO was applied across all pages, and Google Business Profile was fully integrated.

• Redesign: Modern, trust-building layout with easy navigation
• Calls-to-Action: Sticky “Call Now” and “Free Estimate” buttons
• SEO Content: Optimized pages for “tree removal,” “stump grinding,” and “emergency tree service” in Tampa
• Speed Optimization: Page speed reduced from 6.1s to 1.8s
• Local SEO: Added service area schema, embedded Google Maps
• Visual Proof: Before-and-after photo gallery + 5-star reviews

Project Timeline

• Day 1–2: Audit of old site, keyword research, and competitor analysis
• Day 3–5: UI/UX redesign and mockup approval
• Day 6–9: Development of all pages and service sections
• Day 10: SEO integration, speed optimization, and mobile testing

Results After Launch

• 4x more phone calls within the first 60 days
• Page 1 rankings for “tree removal Tampa” and “tree trimming service Tampa”
• +122% increase in organic traffic within 6 weeks
• Average website session: 2.9 minutes
• 30+ estimate requests in the first 2 months

Cost Breakdown

• Website Redesign: $499
• SEO & Speed Optimization: Included
• Mobile Responsiveness: Included
• Total Project Cost: $499

Client Feedback

“We couldn’t believe how fast the change happened. People are finding us on Google now, and we’re getting daily calls from the new website. Our clients say the site feels way more professional and easy to use.”
— Owner, Evergreen Tree Experts

Technology Used

• WordPress CMS with Elementor
• LiteSpeed Cache Plugin
• Rank Math SEO
• Click-to-Call JavaScript Integration
• Responsive Web Design (RWD) principles

Key Takeaway

In local service industries like tree care, your website can be your #1 salesperson. By redesigning and optimizing an outdated site, we helped Evergreen Tree Experts dramatically increase inbound leads and build lasting digital trust in their service area.

Need a website that drives real results? Let’s discuss your goals and build something powerful together.