How We Helped a Local Spa Increase Bookings by 300% with a Modern Website Redesign

Business email setup for professional communication with Striders Tech services

Client Overview

Business Name: PureGlow Naturals (anonymized)
Location: Austin, Texas, USA
Industry: Skincare & Beauty Products
Problem: Old site with poor UX, high bounce rate, low checkout conversions

Goals

  • Revamp the UI/UX of the store
  • Improve mobile experience and speed
  • Integrate streamlined checkout process
  • Implement product review system and cross-selling

Our Solution

We redesigned the entire storefront using WooCommerce and Elementor Pro. We optimized every step of the buyer journey — from product discovery to final checkout. The layout was made responsive, lightweight, and persuasive using high-converting design patterns.

  • UI/UX: Clean, trust-building design with intuitive navigation
  • Checkout: One-page optimized checkout flow with auto-fill
  • Speed: Reduced page load time by 65%
  • SEO: Added schema markup and product-level SEO optimization
  • Marketing: Email capture pop-ups and abandoned cart recovery

Timeline

  • Week 1: Research, wireframes, mockups
  • Week 2: Development and product integration
  • Week 3: Optimization, testing, and go live

Results

  • Sales: Doubled in 45 days
  • Bounce Rate: Dropped from 72% to 38%
  • Conversion Rate: Improved from 1.2% to 3.9%
  • Average Order Value: Increased by 22%

Cost

  • eCommerce Development + Optimization: Included
  • Full Package: Design, Speed, SEO, and Marketing Integration
  • Total Cost: $799

Client Feedback

“We were shocked at how fast the results came in. The new design not only looks amazing but actually converts. It’s like night and day. Thanks to Striders Tech!”
— Co-Founder, PureGlow Naturals

Technologies Used

  • WordPress + WooCommerce
  • Elementor Pro
  • Stripe + PayPal Integration
  • WP Rocket + LiteSpeed Cache
  • Mailchimp & Trustpilot

Key Takeaway

A modern, conversion-optimized eCommerce site doesn’t just look better — it performs better. With a responsive layout, fast loading speed, and persuasive design, online stores can significantly boost their sales in just a few weeks.

Need a similar eCommerce transformation? Let’s talk about growing your store.

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